Thursday 21 November 2019

Key Reasons to Hire a Translation Agency for Professional Translation Services


With many businesses going global or dealing with international clients from different countries, the need for translation services is much more apparent than before. Not everyone knows English, and many prefer to communicate in a language they are comfortable with. Not everyone knows every language, and the services of a translator are necessary when dealing with non-English speaking clients or the other way round.
Now many would ask, why to pay for professional translation services or hire a translation agency when there are services like Google Translate available for free?

  •  Freely available translation services like Google Translate and Bing Translate are powered by AI, unlike professional translation agencies who use real humans who can provide a greater degree of accuracy over computer-based translations.

  • Freely available translation services can only serve low volume translations, such as a word, a sentence or at most, a paragraph. But businesses require translations of entire speeches or documents, something that those free services cannot offer accurately.

The above restrictions on free services are the main reasons why businesses and brands hire translation agencies to help them translate speech and text accurately. Computers can mess up chained words’ translation, which can deeply offend those whom we wish to communicate with using the translated language. Humans who are adept in those languages can readily understand the speech or text pattern and translate accurately.
Here are some of the key examples of why businesses require translation services as a whole:

  • When a business in America wants to make a deal with a Japan-based business, communicating with the latter with documents or speech made in Japanese will show the latter that they are making an effort, giving a serious advantage to the American business.

  • When a business based in Germany is expanding to America, they will use promotional offers, materials, and documents written in English because promoting German will not appeal to American audiences.

  • If a global business headquartered in New York makes some changes to its internal policies or creates a new scheme that they need to convey to their other branches worldwide such as Tokyo, Korea, France or Brazil, they will need to translate all those to their respective languages accurately so that the branch offices can understand everything properly.

  • If an international citizen is stuck in a foreign country and he/she requires some legal advice on those matters, they will need a translated document so that the international citizen can properly understand the judicial terms and laws.

These are just some of the many reasons why businesses require the need for translation services, especially if they are dealing with international clients.

Monday 4 November 2019

5 Industries Where Professional Translation Services Come in Handy


With a wide variety of languages in existence, the need for translation services is apparent. While we have freely available online translation services such as Google Translate and Bing Translate, they are heavily limited for personal use. They can handle a few words at most, and the translation often gets jumbled up when we need to translate an entire paragraph. Plus, the translation is handled by AI and is not as reliable as a human translator that is employed by professional translation services.
But when do you need professional translators? If you are employed in any of these 5 industries, you will probably need translators for global-level communication, both text, and speech.
Legal Services
Legal services are often required, whether creating terms and conditions, legal documents concerning firms and cases, or to check the legal business status in other countries. Professional translation services are needed when dealing with clients from non-English speaking countries, or if you need to translate any legal documents to another language.
2. IT Sectors
Every firm in the IT business seeks to have a global expansion into other countries eventually, and if your the firm has set up base in a non-English speaking country or caters to customers in different parts of the world, you will need a professional translation service to translate all the required documents, written text and website language to switch to their languages when they view it. It also allows a team to collaborate effortlessly even if they are situated in different countries or continents.
3. Financial Services
Whenever a bank sets up a base in a foreign country, they will have to advertise, create documents and build websites in their local language to appeal to those new customers and draw in more traffic. Not only that, when different banks are collaborating with one another, say a German bank and an American bank, they will need translators so that the Americans can understand the German and vice versa.
4. Pharmaceutical Industry
As pharmacies expand to different countries for greater reach and better tax benefits, they also need to adapt to the local workforce in order to hire locals. Plus, in order to manufacture their trademarked medicines there, they have to properly translate all the necessary documents into the respective local language, as any minor mistake in ingredients can cause a major issue. Accuracy matters a lot here, so a professional translation service is absolutely necessary.
5. Tourism Industry
Finally, we have the most obvious an industry that uses professional translation services: the tourism industry. Tourists are almost always from outside the country, and they often get entangled with language barriers. Travel and holiday businesses often employ professional translators to assist and provide proper service to customers who speak or read a different language. 
For more information please visit: https://translationstation.com/